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Monday, January 31, 2011

Wee Hands

January 22/2011 (1:30pm-2:30pm): Selecting new reference images
(7:00pm-11:30pm): Illustrating objects
TOTAL: 5 1/2 HOURS

January 23/2011 (2:00pm-5:00pm): Illustrating Objects
(7:00pm-10:00pm): Illustrating Objects
TOTAL: 6 HOURS

January 25/2011 (5:30pm-8:30pm): Illustatring Objects
TOTAL: 3 HOURS

February 1/2011 (3:00pm-4:00pm): Moving video files to Final cut at school
(10:00pm-11:30pm): Illustrating Objects
TOTAL: 2 1/2 HOURS

My Personal Project

I am excited about this particular project as it has been something that i have wanted to do since way before starting school. I will be working n my book, "I'm Scared". Rather than the static book i had always thought I would make,i've decided to take it one step further, I will be making it into an interactive book, one that kids could have fun with.

First I compiled a list of some of the images I would need, then I began to sketch the different pieces needed for each scene and now I am scanning and uploading into Illustrator to draw each image. I love illustrator and how it creates nice sharp vector images so I think it will look very polished once I am done.

Rebranding of a Company

For this project we were given a list of companies which required re-branding. I got a company called Master Bubble whose identity was seriously flawed. They claimed to be both traditional and reliable, the gum company that has been around forever. This was a great concept if they wished to market to an older age group, but their other claim was to have the biggest bubbles, which i felt spoke to a younger market. In order to make big decisions such as this regarding the direction of a company I would have had to do some market research but since the assignment was flexible I decided that, Fresh minty long lasting gum was for adults, but gooey big bubble gum was for kids, therefore I would go in that direction instead.

The first thing i did was pull up kuler and come up with a color scheme:



I chose these colors because they defined the three things i felt this company needed which was: BOLD/EXCITING and FUN.

I also went ahead and changed the name, out with the old and in with the new. The new brand would be Spy Bubble and the focus would be making the bubble gum fun and marketable to kids. We would take the "Big Bubbles" and make the gum larger than life, any good spies aid while on secret missions. The abilities of the gum could be brainstormed for commercials but off the top of the head. It could be applied to your shoes and enable you to walk up walls, or blow a bubble and be lifted away...just fun stuff for kids imaginations.

Saturday, January 22, 2011

Wee Hands

Friday January 21, (10:00am-1:00pm): Met with Laura James to go over the tasks at hand. We went over each object and got a clear picture of what would be needed for each. We decided against animating every object in that it would require tons more work as well as take away from the sign itself. We also highlighted the most urgent chroma keying needed right away.

(7:00pm-11:00pm): Began tweaking illustrations and organizing into a new folder. Also went through my reference image folder and began replacing images with new ones.

TOTAL: 7 HOURS

Friday, January 21, 2011

Wee Hands

Wednesday January 19th (8:00pm-12:30pm): Animating objects
TOTAL: 4 1/2 HOURS

Thursday January 20th (4:30pm-10:30pm): Animating objects
Total: 6 HOURS

Wednesday, January 19, 2011

Wee Hands Baby Sign Language Iphone App

Back to work on my internship:

Monday, January 17th (9:00am-10:30am): Began retrieving reference images for 175 Sign Language Objects.
(4:00pm-6:00pm): Began illustrating some of the objects in Flash.
(7:00pm-1:00am): Still Illustrating, sent my swf's for approval to ensure that I am on track.
TOTAL: 7 HOURS

Tuesday, Jamuary 18th (9:00am-11:30am): Making some revisions on the illustrated objects. Sent the changes to Mulberry Media.
(5:00pm-12:00am): Recieved Email from Mulberry Media stating that the objects should have small animation once etched, which should include a few extra frames. Continued to revise the objects and set up a breakfast meeting for Friday to discuss these illustrations. Hopefully we can get together and save some revisions and time.
TOTAL: 9 1/2 HOURS

Friday, January 7, 2011

DVD Portfolio

Business Card Updated



Just sent my Business Cards off to the printers! I ended up going with a 2-sided card cause I love my logo.
I went ahead and started up Boomchickaboom Creative as a sole-proprietorship, thought it had a nice ring to it. Never know when I may need to do a bit of freelance.

Internship Game On!

As you may have seen in my blog I have done a few little things for Mulberry Media. One project I was super excited about was the WeeHands Iphone app but until now it was put on pause. Today I found out that it is now in production and I am going to be doing all of the animation for it. Once it's all together I will import in a few screen shots. The footage has been shot on green screen so it will need some Final Cut Magic which I have volunteered to do as well.

FITC

So, as luck would have it. The awesome Laura of Mulberry Media whom I met by chance, sent me a link regarding the upcoming FITC. Turns out, they are giving out free tickets to women!!!! I'm a woman! Basically they just wanted a blog, or video or flash submission stating why we should win the free ticket. I am almost done...just need some sound effects and a narrator voice but this is what I have so far. What do you think? A winner?